I am a visual communications professional specialized in both product and graphic design. My 16 years of experience includes UX, UI, and also, visual identity. My expertise has been sharpened to capture the fundamental intention of the projects I have been involved with, in order to come up with an optimized solution. Whether it be to express functionality, or reflect visually a certain appeal, my work is founded on societal understanding through Design Research.
From developing visual strategies to concretizing designs founded on a company's overall goals, my in-depth understanding of business and audience communication results in the execution of your company's visual strategy.